Category: Disavow

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Pengiun is now real time – get disavowing

Google now claimed Penguin is real time, or as real time as its going to get. The claim it‘s now part of their core search algorithm. A brief history of Penguin. Penguin was introduced in 2012 to target webmasters trying to spam Google algorithm by buying and exchanging links. It came out of the blue with no warning and initially impacting around 3% of queries. It was a wake-up call…

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Three mistakes to avoid with disavow files

When Bing and then Google first released the disavow file feature it was a great, very powerful tool. It meant that if you asked a Webmaster to take down a link and they refused, you could tell the search engines that the link was bad and you didn’t want it to appear. For a while, the directories that had been selling the option to buy links started charging to have…

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